A sound social media strategy that communicates internally and externally to clients or potential clients is all-but essential for businesses today. In this episode, Steve Nicholls, author of Social Media in Business, explains how even top-level executives must understand how to implement social media into their business to maximize results.

Interview starts -  1:08

Interview ends -  15:45

There are two types of new photographers: those satisfied with their low-cost point-and-shoot cameras, and those more enthusiastic photographers who recognize the limitations of low-cost equipment and want to improve their pictures.

For those who are no longer satisfied with simple snapshots, author Darrell Young explains on today's Imaging Executive Podcat how to move up to a more complex camera — one with interchangeable lenses and manual controls — to satisfy their artistic urge.  Click here for info on his book discussed in the podcast.      

Interview starts -  0:55

Interview ends -  16:10